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3 ways to master a SoLoMoVi campaign

19 Mar

Luxury brands go after the social market using SoLoMo…

3 ways to master a SoLoMoVi campaign

http://www.luxurydaily.com/3-ways-to-master-a-solomovi-campaign/

It should be no surprise to anyone after an amazing 2011 that the SoLoMo progression continues to reign as the hottest topic in mobile marketing.

SoLoMo – the synergy of social, local and mobile technologies – provides marketers with opportunities to initiate powerful and engaging two-way dialogues with consumers and gives them the tools to drive a successful transaction through social endorsement, location data and the ubiquitous connectivity created by ubiquitous mobile devices

So what is driving the growth of SoLoMo?

Read Full Article…

http://www.luxurydaily.com/3-ways-to-master-a-solomovi-campaign/

(via Instapaper)

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Posted by on March 19, 2012 in Uncategorized

 

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